A Facebook Pixel is a tiny piece of code that triggers when someone takes an action on your website. This action is called a conversion
Engagement rate is the number of engagements (eg. Likes, shares, comments, clicks) that your post or page has from your audience. Tracking your engagement rate
Follower count isn’t everything, but it’s great social proof! As a person coming to your page for the first time, one of the first statistics
Tracking the right stats can help you pinpoint your targets and adapt. Here’re some stats we recommend keeping a close eye on.
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